Product Review: Aubrey Organics GPB Protein Balancing Conditioner


Place of Purchase: Local Health Food Store (Healthway)

Price: $10.49 + tax

Description: According to the bottle, "Feed your hair a healthy, balanced diet with our #1-selling conditioner. Nutrient-rich, protein-based GPB rehydrated and reenergizes your hair. Glycoproteins strengthen hair fiber, repair damage from salon treatments and restore softness, manageability, and shine. Our most popular product ever."

Directions: According to the bottle, "Shake well before using, After shampooing, apply to damp hair and work through, concentrating on the ends. Leave on for 1 or 2 minutes, then rinse. For deep conditioning, apply to dry hair and distribute from scalp to ends. Leave on for 15 minutes, then shampoo and condition hair as usual.

Ingredients: No sulfates, parabens, mineral oil, fragrance, synthetic color, or animal testing. *See Photo*

My Thoughts: This conditioner and I have had a love-hate relationship going on. I purchased it a few years ago but I returned it because it made my hair feel like straw. I used it on shampooed wet hair to deep condition. No joke, my hair felt like a styrofoam cup!!! However, I rediscovered it a year ago when I saw Chime (HairCrush) from Youtube swear by this product. So, I gave it another shot but instead of using it by itself, I used it with a moisturizing deep conditioner, and that seemed to have broken the KELLOGG'S RICE CRISPY effect I experienced the first time.

Now, I primarily and sparingly use it for protein treatments. On wash days, once a month, I co-wash my hair, apply a moisturizing deep conditioner all over my hair, and apply this conditioner only on the ends of my hair. Because I'm natural, I don't need a lot of protein throughout my hair. I only need it on the oldest/weakest portions of my strands.

I can definitely say that this product restores damage after salon treatments.  This deep conditioner helped my curls spring back and thicken after using it for a few weeks after I got my hair straightened professionally back in May. However, after a few weeks of using this conditioner weekly, I did notice that my hair was beginning to harden again. For my hair, I think it's best to use this conditioner once a month.

Also, I love the smell of this product. It smells very herbal and minty. I can definitely smell the witch hazel in it.  However, the smell does not linger in the hair and the product rinses away completely. I also like that this product has no fragrance added. The goodness you smell is all natural and organic ingredients doing all the work.  It's like aromatherapy in a bottle. The closest thing I can compare the smell to is the Noxema facial mask I use to use when I was a teenager. I don't know if Noxema still has that distinctive smell. Someone let me know if it does *giggles*.

The consistency of this product is very thick and creamy.  I'm not sure if you can see from the photo below but this conditioner has a silvery golden luster to it. When I scooped some of the product out of the jar, it has a peanut butter thickness and an oatmeal-like texture. I can literally see chunks of the ingredients throughout the product. With that being said, it smooths out as you rub it between your hands and apply it to the hair.  It doesn't sit on the hair and a little goes a long way.  I've had this product since last year and I still have half a bottle left.

As far as the packaging, it is bottled and has a squeeze top.  Sometimes, the thick product gets stuck in the top portion of the squeeze top and won't come out of the bottle.  However, running warm water through the top usually loosens it for me. That's not a deal breaker for me.

Things to Consider:
  • PACKAGING: Bottle Packaging (Product gets stuck in the bottle top)
  • COST: 11 fl oz of this cost $10.49 + tax
  • SMELL: Medicinal! No strong overpowering smell. Smells like herbs and mint.
  • INGREDIENTS: Natural and Organic.
  • PERFORMANCE: Makes hair a bit stiff.
Keep or Toss: No turning back on this one!!!!

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